Natsagdorj “George” Tserendorj is a music producer, festival organizer and business executive with 25 years of experience in music industry.
He is a founder and programmer for Playtime Festival, the music festival in Mongolia with legacy of 20 years promoting local and international creative music.
In 1995, he co-founded Hi-Fi Records, a first chain of music stores in Ulaanbaatar and worked as a CEO of HMG Group overlooking distribution and publishing for over 200 Mongolian bands and artists.